{"id":2747,"date":"2018-04-05T10:06:06","date_gmt":"2018-04-05T08:06:06","guid":{"rendered":"http:\/\/twissen.com\/?p=2747\/"},"modified":"2022-01-21T11:32:52","modified_gmt":"2022-01-21T10:32:52","slug":"next-business-opportunities-from-2018-eu-china-tourism-year","status":"publish","type":"post","link":"https:\/\/twissen.com\/en\/trends-en\/policies-funding\/next-business-opportunities-from-2018-eu-china-tourism-year\/","title":{"rendered":"Next business opportunities from 2018 EU-China Tourism Year"},"content":{"rendered":"<p>In the framework of 2018 EU-China Year of Tourism promoted by <a href=\"http:\/\/www.etc-corporate.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">European Travel Commission<\/a> there are several initiatives that are in progress and some interesting business opportunities that are published in the \u201c<a href=\"https:\/\/ecty2018.org\/get-involved\/\" target=\"_blank\" rel=\"noopener noreferrer\">Get involved<\/a>\u201d section of the official website <a href=\"http:\/\/www.ecty2018.org\" target=\"_blank\" rel=\"noopener noreferrer\">www.ecty2018.org<\/a>.<\/p>\n<p>The <strong>call for proposal<\/strong> \u201cThematic Transnational Promotional Campaigns for the Promotion of Destination Europe in China\u201d aims to increase awareness of the destination and develop products that can maintain inbound tourism market share.<\/p>\n<p>Proposed campaigns must be transnational, original, creative and target-group oriented, focused on themes, tourist products or services in Europe.<br \/>\nTarget audience must be <strong>aged 25-44<\/strong>; according to ECT researches, those travellers engage in cultural and passion-based activities and demand for experience.<\/p>\n<p>Main themes are culture and heritage, shopping and high-end travel products, coastal and maritime tourism, nature heritage and outdoors experiences, gastronomy and transnational routes such as cultural itineraries, cycling routes, etc.<br \/>\nRelevant campaigns must balance on-line and off line initiatives, trade and B2B activities and must be completed by 31 March 2019 and must be conceived, executed and completed by a consortium of partner organisations.<\/p>\n<p>The deadline for application is 9 April 2018.<\/p>\n<p>A full range of trade initiatives follows.<br \/>\nA dedicated Europe Pavillion will be present at COTTM 2018 in Beijing from 16-18 April and a multitude of European tourism products and destinations will be showcased.<\/p>\n<p><strong>Registration are open<\/strong> for the following events:<\/p>\n<ul>\n<li>ITB China 2018, tradeshow in Shanghai from 16-18 May;<\/li>\n<li>GTEF- Global Tourism Economy Forum 2018, tradeshow in Macao from 23-24 October;<\/li>\n<li>CITM-China International Travel Mart 2018, tradeshow in Shanghai from 16-18 November;<\/li>\n<li>Partnership in European Tourism, event in Shanghai in November;<\/li>\n<li>Partnership in European Tourism, event in Chengdu in December.<\/li>\n<\/ul>\n<p>At <strong>Twissen<\/strong> we record several relevant initiatives for the 2018 EU-China Tourism Year. China is a very competitive and innovative travel market and, in order to succeed, businesses must have sound plans, skilled human resources and a deep knowledge of the customer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the framework of 2018 EU-China Year of Tourism there are several initiatives that are in progress and some interesting business opportunities.<\/p>\n","protected":false},"author":2,"featured_media":7094,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[125],"tags":[858,864],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Next business opportunities from 2018 EU-China Tourism Year | Twissen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/twissen.com\/en\/trends-en\/policies-funding\/next-business-opportunities-from-2018-eu-china-tourism-year\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Next business opportunities from 2018 EU-China Tourism Year | Twissen\" \/>\n<meta property=\"og:description\" content=\"In the framework of 2018 EU-China Year of Tourism there are several initiatives that are in progress and some interesting business opportunities.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/twissen.com\/en\/trends-en\/policies-funding\/next-business-opportunities-from-2018-eu-china-tourism-year\/\" \/>\n<meta property=\"og:site_name\" content=\"Twissen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TwissenIT\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-05T08:06:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-21T10:32:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/twissen.com\/wp-content\/uploads\/2018\/04\/ancient-antique-architecture-879359.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"518\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Francesco Redi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Francesco Redi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/twissen.com\/en\/trends-en\/policies-funding\/next-business-opportunities-from-2018-eu-china-tourism-year\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/twissen.com\/en\/trends-en\/policies-funding\/next-business-opportunities-from-2018-eu-china-tourism-year\/\"},\"author\":{\"name\":\"Francesco Redi\",\"@id\":\"https:\/\/twissen.com\/#\/schema\/person\/a32b2b3395dd0994697950c3aee2151a\"},\"headline\":\"Next business opportunities from 2018 EU-China Tourism Year\",\"datePublished\":\"2018-04-05T08:06:06+00:00\",\"dateModified\":\"2022-01-21T10:32:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/twissen.com\/en\/trends-en\/policies-funding\/next-business-opportunities-from-2018-eu-china-tourism-year\/\"},\"wordCount\":320,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/twissen.com\/#organization\"},\"keywords\":[\"China\",\"European Travel Commission\"],\"articleSection\":[\"Policies &amp; 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