After years of political instability and challenges, Bosnia and Herzegovina’s tourism sector started to recover, also thanks to an increasingly active tourism promotional system.
In 2017 Europe proved to be a resilent tourism destination, recording positive results.
Turkey started a new strategy in tourism which consists in diversifying products of its tourism offer.
The sharing economy applied to the short-term rentals has been developing, often facing different Countries’ regulations.
2017 was a record year for Albania, which welcomed more than 5 million of international tourists.
Cruise companies are designing new strategies to increase the number of passengers on board.
Norway is in the top 5 destinations for arctic explorations, skiing, whale watching and hot thermal springs.
New business models are growing in a strong consolidation scenario to meet travellers' demand.
The Slovenian Tourist Board is promoting the Country as a green destination in order to attract more tourists.
The number of Chinese travellers is growing yoy, now demanding for high-quality experiences easy to organise.
Bulgaria focuses on cooperation with other tourism destinations to attract investments and enhance the tourism sector.
New emerging markets are advancing in the medical and wellness tourism segments.
Chinese tourists' travel preferences are changing, defining new trends for 2017.
An emerging class of Chinese travellers shows a particular interest towards wellness tourism.
Glamping is a growing trend, and combines contact with nature with luxury services.