The Slovenian Tourist Board is promoting the Country as a green destination in order to attract more tourists.
The number of Chinese travellers is growing yoy, now demanding for high-quality experiences easy to organise.
Bulgaria focuses on cooperation with other tourism destinations to attract investments and enhance the tourism sector.
New emerging markets are advancing in the medical and wellness tourism segments.
Chinese tourists' travel preferences are changing, defining new trends for 2017.
An emerging class of Chinese travellers shows a particular interest towards wellness tourism.
Glamping is a growing trend, and combines contact with nature with luxury services.
GenZ, Millennials, GenX and Baby Boomers: each generation has its own travel habits and preferences.
Mountain tourism is a growing sector in the experiential tourism trend, paying attention to sustainability.
The business travel sector provides development opportunities to the sharing economy and to new Countries.
The LGBT community is an interesting tourism segment, and "welcome" is the keyword to meet them.
Gen Z's preferences and habits are influencing their families' travel motivations, defining new trends in the online promotion sector.
Car sharing is a growing trend in European cities, and finds growing potential in business travels.
The consolidation phase is expanding towards new sectors of the Travel & Tourism industry, including the wholesalers.
Platforms, metasearch and OTAs are being developed now also for the train sector.